To me, the answer lies in the product and the marketing. The product needs to be one of perceived value, have qualities which ignite emotion, and one that "sticks" with you. The marketing then needs to take these elements and create loyal fans, not by pushing them at you, but creating sustainable messages that last a lifetime. These days, we are too focused on being urgent. Everything is now. Everything is fast. Everything is about churn. This does not create classics. Nor does it create raving fans.
The given bangles are very beautiful. In India bangles have a great place in jewellery. Now a days we can find all modern designs of gold bangle with price, using internet.
ReplyDelete